Tactic

Overview

Tactic is a GTM data automation platform that empowers businesses to generate new customer insights using AI from web, internal, and third-party data with just a few clicks. By automating the aggregation of data across various sources and simplifying the process of creating detailed customer profiles, Tactic enhances targeting accuracy and reduces time spent on research and analysis. This platform elevates sales and marketing efforts, efficiently facilitating a more targeted and effective go-to-market strategy.

Tactic stands out with its model-agnostic, knowledge graph-based reasoning and multi-source data integration capabilities. Its no-code custom AI builder allows for real-time web, CRM, and API scraping, offering a seamless user experience that doesn't require advanced technical skills. Trusted by hypergrowth startups and Fortune 500 companies alike, Tactic delivers a 40 percent increase in efficiency and saves over 10 hours per workweek per employee. Users like GoCardless and Ably have lauded its ability to replace multiple tools, enhance sales intelligence, and optimize data-driven strategies, all while maintaining robust security with SSL encryption and SAML single sign-on capabilities.