Drive Rapid Growth with a Trusted Demand Generation Agency

frontBrick combines intent-based targeting with ads and cold outreach to deliver measurable pipeline results, not just marketing activities. Unlike traditional agencies that focus on awareness metrics, we map your TAM and take the ABM route. This approach allows us to orchestrate multi-channel campaigns that connect with decision-makers when they're actively seeking solutions, resulting in higher-quality opportunities and accelerated revenue generation compared to conventional demand generation methods.

We focus exclusively on revenue-driving outcomes rather than vanity metrics. Our demand generation efforts are measured through qualified meetings generated, pipeline value created, opportunity conversion rates, and ultimately revenue attributed to our campaigns. We provide transparent reporting that ties every dollar invested to actual business impact, not just impressions or clicks. This revenue-centric approach ensures our demand generation strategies directly contribute to your business growth objectives while maintaining clear ROI visibility throughout our partnership.

Our comprehensive demand generation approach orchestrates coordinated touchpoints across multiple channels based on where your buyers are most active. We leverage LinkedIn Ads, PPC and personalized outbound (through our Instantly, Smartlead or Lemlist). By monitoring engagement signals across these channels, we create dynamic sequences that adapt to prospect behavior, ensuring consistent messaging while meeting buyers at their preferred touchpoints. This integrated multi-channel strategy creates significantly more pipeline impact than single-channel approaches to demand generation.

Our AI-powered personalization goes beyond basic segmentation by leveraging our Clay expertise to identify specific buying signals for each prospect. We analyze intent data including leadership changes, funding events, technology stack evolution, and digital behavior patterns to determine the perfect timing and messaging for outreach. This intelligence allows our demand generation specialists to craft hyper-relevant messaging that addresses specific pain points and opportunities unique to each account. The result is personalized engagement at scale that consistently generates 15-25+ qualified meetings monthly for our clients.

Most clients begin seeing qualified meetings within 2-3 weeks of campaign launch, with pipeline impact typically visible within the first month. Our demand generation process begins with a comprehensive strategy phase where we align on ideal customer profiles, develop messaging frameworks, and configure technical infrastructure. Following launch, we continuously optimize based on response data, with performance improving over time as our AI-powered systems learn from engagement patterns. Unlike traditional demand generation approaches that require 6+ months to show ROI, our intent-based methodology delivers measurable business impact within weeks of implementation.