FRONTBRICK / TOOLS & AI WORKFLOWS

AI marketing workflows.
Built for your go-to-market.

frontBrick builds AI marketing workflows for B2B sales and marketing teams: signal-based outbound, CRM data enrichment and AEO/GEO outreach. Explore the demos, start with a ready-to-use tool or have senior GTM engineers implement a custom workflow in your stack.

USE A TOOL TODAY

Start with Unbooth.

For teams turning event conversations into enriched contacts. Start free, then pay as you go when you need more.

See the tool and pricing
HAVE IT BUILT FOR YOUR TEAM

Custom AI workflow implementation.

For teams that need their tools connected, their buying signals acted on and a documented system they can run.

See how implementation works
YOUR NEXT EVENT, WITHOUT THE LOST CONTACTS

Good conversation.
Now make it count.

Unbooth turns event conversations into enriched contacts your team can follow up with. Capture the context on your phone and bring it into your sales workflow.

Unbooth

Try it in 2 minutes. Built to work on your phone.

START FREE

A free plan.
For as long as you need.

Pay as you go when you need more.

$2.50per successful enrichment
  • Credits never expire
  • Unlimited seats
  • No recurring subscription required
Try Unbooth free
SEE UNBOOTH IN ACTION

From the first conversation to the follow-up.

See how event capture, contact enrichment and follow-up fit together. Then try Unbooth on its own website.

Start free. $2.50 per successful enrichment. Credits never expire.Try Unbooth free
SIGNAL-BASED OUTBOUND / CUSTOM IMPLEMENTATION

Signal-based outbound.
Built around your buyers.

Build outbound around the signals that matter to your buyers: hiring, new leadership, funding, account engagement or changes in their business. We tailor the research, qualification and outreach to your market.

One example: a hiring signal becomes relevant outreach.

This demo uses hiring activity as the starting point. Clay researches and qualifies the account, then the agent checks existing campaigns, drafts relevant messages and routes contacts into email and LinkedIn sequences. The same approach can support other signals and outbound motions, using your tools.

Custom implementation. Your signals, audience and campaign rules.Build this for my team
ONE CONNECTED WORKFLOW / TWO USE CASES

AEO & GEO outreach.
Turn visibility into action.

Seeing where you appear is only the start. Find the listicle authors, publishers and YouTube creators covering your market, then start outreach in one click. Build relationships that can earn relevant mentions and citations when buyers ask ChatGPT, Claude, Gemini or Perplexity.

Find the sources. Start the conversation.

Find the articles, listicles and publishers shaping AI answers in your market. Research the opportunity, find the right contact and prepare relevant outreach to earn a place in their content.

Custom implementation. Built around your audience, tools and review process.Build this for my team

Built to turn AI visibility into a growth channel: identify the opportunity, reach the right people and connect the resulting conversations to your pipeline.

CRM ENRICHMENT / CUSTOM IMPLEMENTATION

CRM data enrichment.
Without the manual research.

Complete missing information, enrich contact and company data, and validate the fields your team relies on. Built around your CRM and your rules.

See the record fill in, right where your team works.

Follow a contact through profile lookup, enrichment and the CRM update. This example uses Attio; we adapt the workflow to your CRM. Personal details are hidden in the demo.

Custom implementation. Your data sources, validation and overwrite rules.Build this for my team
AI WORKFLOW AUTOMATION SERVICES FOR B2B TEAMS

From a useful demo
to your working system.

Work with senior GTM engineers who combine sales and marketing judgment with hands-on implementation. Custom pricing is scoped around your workflow, integrations and data volume.

01 / SCOPE

Start with the business problem.

Agree the audience, trigger, desired action and success measures. Review your CRM, data sources and existing tools before choosing what to automate.

02 / BUILD & VALIDATE

Connect the workflow.

Implement research, enrichment and routing. Test data matching, duplicate handling, field updates and approval rules against representative records.

03 / HAND OVER

Make it usable by your team.

Document the workflow, configuration and day-to-day operation. Agree the handover and any ongoing support as part of the scope.

RELATED CLIENT WORK

The thinking behind
the workflows.

See how research, execution and systems came together in real client engagements.

BEFORE YOU BUILD

AI workflow questions,
answered.

What to expect when choosing a tool or a partner to implement your go-to-market workflows.

What are AI marketing workflows?

AI marketing workflows connect data, AI research and business tools to complete a sequence of marketing tasks. For a B2B team, that might mean detecting a buying signal, researching the account, qualifying contacts, drafting outreach and updating the CRM. frontBrick builds these workflows around your market and sales process.

Do you sell software or build custom AI workflows?

Both. Unbooth is a standalone tool you can start using yourself. The outbound, CRM enrichment and AEO/GEO workflows are examples of custom implementations. We adapt the logic, integrations and handover to your team rather than asking you to buy a one-size-fits-all platform.

Which AI workflow should our B2B team start with?

Start with a specific bottleneck. Choose CRM enrichment when incomplete records slow sales down, signal-based outbound when timing and relevance are the problem, or AEO/GEO outreach when you need to reach creators and publishers covering your market. We scope the workflow around the result you need.

Can you build this in our existing CRM and marketing tools?

Yes. We scope the implementation around your existing stack, including tools such as Clay, HubSpot, Salesforce or Attio. The available APIs, permissions and data fields determine the integration. The demos show possible configurations, not a requirement to replace your CRM or use every tool shown.

How much does custom AI workflow implementation cost?

Custom implementations are priced after scoping the workflow, integrations, data volume, validation rules and handover. The proposal distinguishes implementation work from third-party software and usage costs. Unbooth has separate pricing: start free, then pay $2.50 per successful enrichment, with non-expiring credits and unlimited seats.

Will our team be able to run the workflow after implementation?

The goal is a system your team can operate in its own tools. Documentation, configuration and operating guidance are part of the agreed handover. We define access, platform accounts, ongoing support and responsibilities before the build so you know what your team will manage.

Is the outbound workflow limited to hiring signals?

No. Hiring is the example in the demo. We can design the motion around relevant signals such as new leadership, funding, account engagement or other changes in a target company. Research, qualification and outreach are adapted to your audience and offer.

Can the CRM enrichment workflow validate data and avoid overwriting good records?

Yes. We define matching, validation and overwrite rules before enabling CRM updates. That includes which fields to fill, which existing values to preserve, how to handle missing or conflicting information and when a record needs review. Available contact data depends on the sources used.

How is AEO/GEO outreach different from an AI visibility tracker?

A tracker helps you see where a brand appears. This workflow helps your team act: find relevant listicles, articles and YouTube creators, identify contacts, prepare a relevant pitch and send selected contacts to outreach tools. We connect visibility research to a repeatable outreach process.

Does one-click outreach guarantee a placement or an AI citation?

One click starts the configured outreach handoff. Publishers and creators decide what to include, and AI platforms decide which sources to cite. We focus on relevant opportunities and measure replies, published mentions, changes in visibility and resulting sales conversations.

Can we review AI-generated messages before they go out?

Yes. We agree which steps run automatically and where your team reviews or approves the output. Message drafts, qualification decisions and CRM updates can have review steps. The workflow should match your operating rules and the level of control your team needs.

How long does implementation take?

Timing depends on the workflow, integrations, data quality and testing required. We agree milestones after reviewing your stack and scope. A focused workflow and a complete go-to-market system are different engagements, so the demos are not a promise of a fixed delivery time.

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AI Outbound Agent on Slack

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frontBrick AI Outbound Agent in Slack showing campaign strategy, source verification, contact validation and an Approve Launch button.